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Digital Marketing for the Modern Cinema

An intro to the world of digital marketing, specifically for cinemas.

Online platforms are taking the lead in advertising and in some cases business operations. With this in mind, digital marketing is an imperative element for any modern business to fully understand. But what really is digital marketing? How does is pertain to today's cinema? What digital marketing platforms are really necessary for a theater?

This course will introduce the most relevant digital marketing platforms, tools and more as they pertain to marketing a modern cinema. Topics to be discussed include SMO (Social Media Optimization), SEO (Search Engine Optimization), Email Campaigns and Newsletters, Site Optimization and more.


Your Instructor


Sarah Grossman
Sarah Grossman

Sarah grew up in Westchester, New York and attended Florida Atlantic University. With more than 10 years of marketing experience, she is currently the Director of Exhibitor Marketing for Webedia Movies Pro. She resides in Brewster, New York with her dog, Lilo. Her interests include literature, the great outdoors and, of course, good movies.


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.

This course is not open for enrollment.